Analysis: White anxiety and the rise of the Freedom Front Plus

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By Ferial Haffajee

The FF+ slogan, ‘Slaan Terug’ (Fight Back), and its media managers’ digital and physical campaigns in the party’s green, orange and white posters, which mimic the colours of the old Afrikaner republic ‘Vierkleur’ – four-colour flag – saw its election plans fly. The party hurt the DA’s ambitious campaign to win three provinces – but, as one observer notes, most Afrikaners still voted DA.

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